Ministry of Tourism Malaysia
Rasa Sayang Campaign Website — Ministry of Tourism Malaysia
Developed the rasasayang.com.my campaign website for the Ministry of Tourism Malaysia in conjunction with Visit Malaysia Year 2007 and Malaysia's 50th Independence Anniversary — featuring online contests and a moderated member community.
Results at a Glance
The Challenge
The Ministry of Tourism Malaysia needed a campaign website to support the Visit Malaysia Year 2007 (VMY2007) and the country's 50th Independence Anniversary celebrations — with online contest functionality and a moderated member community for public engagement.
Our Solution
ME-Tech built rasasayang.com.my on Linux, PHP, Apache, MySQL, AJAX, and Flash. The site features online contests, member registration, and a comment section — all entries moderated through ME-Tech's EasyCMS Content Management System to ensure appropriate content.
Results
Delivered within three months for the VMY2007 launch. The website served as a digital centrepiece of Malaysia's national tourism and independence celebrations, with moderated community participation driving public engagement.
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